Crawfishes have high value and strong demand.
“Crawfish are close to becoming a national dish in China, where breeding them has become a huge industry (South China Morning Post, 2018)”
“The crawfish market has doubled in size from 5 years ago to 1.1 million tons, while the overall worth of the industry has skyrocketed 80% from a year ago to $38.6 billion (Nikkei Asia, 2018).”
The opportunity to farm crawfishes is to increase supply and meet demand. The demand is exceptionally strong in China and various countries in Asia, where live crawfishes are preferred. It is considered as premium seafood product and the dish offers the best platform for people to socialize. It is not unusual to see diners busy with their phones instead of chatting with each other while eating. If they eat crawfish, using their phones becomes difficult, as they have to use their hands to pull off shells.
Crawfish used to be only a midnight snacks, but has become a formal dish for dinner.
Afterall, the main reason for the popularity of crawfish is its taste, which appears to be universally accepted by all diners.